Learn how Phlip Morris International minimized distribution costs, optimized field operations, and enhanced compliance in Pakistan’s Tobacco market with Salesflo GIS.
The company struggled with high distribution costs under the Cost Plus model, tight margins from taxation, and a complex coverage model. Inefficient routing, lack of compliance monitoring, and underutilized field resources further drove up costs and limited market coverage.
Salesflo GIS (Geographical Information System) digitized and optimized distribution operations with powerful GTM (Go-to-Market) capabilities—enabling route optimization, coverage digitalization, and compliance monitoring. It aligned strategic goals with insights, enhanced execution, and addressed Cost Plus model challenges through a robust sales and distribution system.
