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FrieslandCampina Reduces Costs with Salesflo Go - B2B Ordering Platform

Discover how FrieslandCampina reduced vehicle usage by 31%, improved fuel efficiency, and automated logistics with Salesflo Go’s Self Ordering for B2B and optimized B2B ordering process.

Industry:
FMCG

Country:
Pakistan

Solution:
Salesflo Go

Read The Success Story

Challenge

The delivery process struggled with high costs, underutilized vehicles, limited visibility, offline cash handling, and high return rates—driven by inefficient routing, poor stock allocation, lack of tracking tech, and insufficient delivery attempts.

Solution

FrieslandCampina deployed Salesflo Go to streamline delivery operations with B2B ordering, fuel tracking, geo-fenced drop-offs, and optimized routing—reducing costs, improving visibility, enhancing efficiency, and boosting customer satisfaction across its supply chain.

Impact

  • 31% reduction in vehicle usage
  • Improved delivery traceability
  • Load reconciliation in under 1 hour
  • Reduced manual processes
  • More accurate decision-making

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